Affiliate Marketing

Affiliate Marketing Platform Market Potential Growth, Share, Demand And Analysis of Key Players- Research Forecasts To 2026 – 3rd Watch News

The Affiliateing Platform market report [6 Years Forecast 2020-2026] focuses on the COVID19 Outbreak Impact analysis of key points influencing the growth of the market. Providing info like market competitive situation, product scope, market overview, opportunities, driving force and market risks. Profile the Top Key Players of Affiliateing Platform, with sales, revenue and global market share of Affiliateing Platform are analyzed emphatically by landscape contrast and speak to info. Upstream raw materials and instrumentation and downstream demand analysis is additionally administrated. The Affiliateing Platform market business development trends and selling channels square measure analyzed. From a global perspective, It also represents overall industry size by analyzing qualitative insights and historical data.

The study encompasses profiles of major companies operating in the global Affiliateing Platform market. Key players profiled in the report includes : AWIN, ShareASale, Taobao, JD, Amazon, eBay, Shopify, Clickbank, Rakuten, Leadpages, StudioPress, CJ Affiliate, Bluehost, ConvertKit, MaxBounty, Google, Chitika, MaxBounty, Tradedoubler, and among others.

Get Free Sample PDF (including COVID19 Impact Analysis, full TOC, Tables and Figures) of Affiliateing Platform Market @

The Affiliateing Platform market report provides a comprehensive analysis of: Industry overview, cost structure analysis, technical data and competitive analysis, topmost players analysis, development trend analysis, overall market overview, regional market analysis, consumers analysis and marketing type analysis.

Scope of Affiliateing Platform Market: 

The global Affiliateing Platform market is valued at million US$ in 2019 and will reach million US$ by the end of 2026, growing at a CAGR of during 2020-2026. The objectives of this study are to define, segment, and project the size of the Affiliateing Platform market based on company, product type, application and key regions.

This report studies the global market size of Affiliateing Platform in key regions like North America, Europe, Asia Pacific, Central & South America and Middle East & Africa, focuses on the consumption of Affiliateing Platform in these regions.

This research report categorizes the global Affiliateing Platform market by players/brands, region, type and application. This report also studies the global market status, competition landscape, market share, growth rate, future trends, market drivers, opportunities and challenges, sales channels, distributors, customers, research findings & conclusion, appendix & data source and Porter’s Five Forces Analysis.

The end users/applications and product categories analysis:

On the basis on the end users/applications, this report focuses on the status and outlook for major applications/end users, sales volume, market share and growth rate for each application.

  • Marketers
  • Publishers

On the basis of product, this report displays the sales volume, revenue (Million USD), product price, market share and growth rate of each type.

  • CPS
  • CPA
  • CPC

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Affiliateing Platform Market – The Regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

Key Takeaways and Reasons To Buy Affiliateing Platform Market Report:

  • Extensive analysis of market trends During 2020-2026 to identify growth opportunities and market developments.
  • Winning strategies of key drivers that are helping them consolidate their position in the Affiliateing Platform market.
  • Trends in the Affiliateing Platform market that are influencing key players’ business strategies.
  • Comparative analysis of various applications, wherein Affiliateing Platform are utilized.
  • Key factors that create opportunities in the Affiliateing Platform market at global, regional, and country levels.
  • Key strategies for market players to improve the penetration of Affiliateing Platforms in developing countries.
  • Comprehensive analysis with respect to investments and regulatory scenario that are likely to impact the outlook and forecast of the global Affiliateing Platform market between 2020-2026.
  • Detailed competition landscape of key players operating in the Affiliateing Platform market to help understand the competition level.
  • Demand-supply scenario of the Affiliateing Platform market.
  • Porter’s Five Forces Analysis to highlight the power of buyers and suppliers.

And Many More….

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Work from Home

Work From Home Checklist: Is Your Business Ready? – Customer Think

Is Business Work From Home Ready

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There are times when emergencies occur, and business operation becomes difficult. In such cases, companies deploy an off-site system of service or what we commonly call as Work from home.

While implementing this remote method of carrying out the business process, managers probably feel concerned and worried because of the lack of connectivity. Also, such a remote working trend might result in poor productivity due to a lack of monitoring.
Despite the distance barrier, managers must be ready with a planned system of operation to ensure smooth communication and effective working within and outside the organization: a complete checklist or an organized list of essentials required for the smooth and productive operation of the business.

Let us know what all domains and elements need to be tick marked before and while deploying the work from home.

The Checklist

The list of all the elements must start with the essential thing; i.e., the tools and the list must go on depending on the need and importance. The checklist should always check the availability of tools and equipment that an agent, an employee, or manager would find essential.

1. Hardware and Tools

The primary need of every corporate employee is a system responsible for handling all the business work. Employees today only need a laptop, or a desktop, charger cables, phones, etc. even if the employees don’t have one of their own, they can loan one from the company.

Also, you can run a landline connectivity check by making a test call. After the hardware requirement comes to the software need. A system without software is a body without a soul. The most important tool is an email and an internet connection. There are many tools required other than just the email; they include:

• Communication media such as Slack, Skype or Microsoft Teams
• Collaborative tools for cooperative document sharing like Google Docs, Zoho Sheets
• CRM systems

Other than the above-enlisted tools, there is always a need for remote communication, usually held by video calls or a voice call. For that, it is needed that the device is enabled with a camera and a good quality audio device such as headphones, earphones, microphones, etc.

2. Expectation

Work from home might often lead to lesser productivity as an employee might face barriers due to a lack of devices and technologies available. But, one can quickly implement this scenario and make sure that despite work from home, a standard goal can be achieved with average input and least hassle.

Let your aspirations and expectation be known to the employees. You can do so by-

• Scheduling frequent target meetings
• Updating everyone with project status
• Ensuring that everyone is upkeeping with the time
• Setting strict working hours for everyone

3. Secure Environment

Sharing, accessing, or modifying data requires a secure environment that could protect the essential data from being vulnerable. Employees must choose a reliable and less obvious password to guess.

Apart from this, two-factor authentication can be considered as a safe option to protect the company’s information and to carry out confidential conversations. For two-factor authentication, the employee needs verification other than just password security.

It should be the duty of the manager to warn the employees about cyber-attacks and scams that are sure to harm the data. They can spread consciousness and awareness about some practices to avoid data disruption due to clickable links and files that demand passwords or personal information.

4. Communication Channel

While working distantly, it is the primary need of every other employee to have a streamlined system of communication. This happens as teams are trained to work in continuous contact and coordination with other employees.

You can maintain an updated list of contact numbers of all the employees in the team and share it with everyone. Other than this, one can deploy UCaaS services. Some online providers offer great channels and efficient mediums to help you bridge the communication, especially while working from home.

You can employ a cloud-based communication channel to ensure coordinated teamwork. Cloud-based communication channels have proven to be a blessing for teams and companies operating distantly. With the least expenses and guaranteed high-quality connectivity, the cloud has taken over almost every other communication service.

5. Providing Guidance

Assuming that your employees know the ways to cope up with the work from the home scenario is a mistake. Training and guiding the employees about various aspects of work from home can lead to efficient productivity.

Analyze different areas where employees generally face issues and need assistance. You can help them with general scenarios such as-

• Maintaining discipline even at home
• Time management strategies
• Setting up an office system at home
• How to ensure high productivity levels?

6. Encouraging and Motivating

Though some might not see this as an essential element of a checklist while handling remote employees, some consider it a necessity for the betterment of the team and its functioning. Telling the employees what they are doing is right, affects their performance in a positive manner.

Also, keeping a regular check on their production and activities regularizes the chances of errors or mistakes. In case you find an employee performing poorly or their graph going down, a motivating chat or meeting will act as a driving force, helping them to move forward.

The Final Check

With the ongoing COVID-19 pandemic, companies and enterprises have opted for work from home trend of handling business. Amidst such difficult and critical situations, it might become difficult for the companies and managers to keep a close eye on the employees and track their performances.

A checklist including all the essential elements that affect the working of a call center eases the job for the managers and superiors to manage a well-coordinated team virtually.

Digital Marketing

3 Easy Marketing Strategies to Retain Customers in a Tough Environment – Multichannel Merchant

Across the U.S. the economy is reopening, but what the new normal will look like is mostly unknown. Business owners are taking bold steps and making decisive decisions to determine what comes next for their company.

Retaining and acquiring customers now is crucial in defining what your business looks like six months to five years from now. So, what marketing strategies should you employ to foster brand loyalty among existing customers and draw in new ones?

COVID-19 has changed the way we communicate with customers, from the channels we use to reach them to the information we share. As brands shift focus on what’s next, existing customers should still be the number one priority as they’re the best source of revenue now and going forward. What is trickier will be building relationships with new audiences.

With a critical eye on spending, many brands are leaning on simple, effective and timely marketing campaigns. The good news? This is exactly what you should be doing. Understanding which marketing channels give the biggest bang for the buck can go a long way.

Here are a 3 easy marketing strategies that will help your business now:

Email Marketing Communicates Beyond Promotions

Communicating with customers is more important than ever and email is a crucial tool for this. Providing a hyper-personalized email experience has allowed brands to tailor messages that empathize with consumers. Eighty-three percent of consumers responding to a recent survey said they want compassionate connection, including brand messaging that communicates empathy and support with the struggles they face.

In fact, average open rates for email were up across the board for March and April, despite the rise in send volume. As business begin to reopen physical locations, email will be an important tool to keep shoppers informed on health and safety practices, modifications for the in-store experience and convenient options like BOPIS and curbside pickup.

There’s no ideal cadence for email marketing during this time, but brands should use their best judgement and keep an eye on engagement metrics. It’s important to remember it’s no longer “business as usual,” so every email campaign should be tailored based on the current environment. It’s ultimately up to you to set the tone of the message and what and when to communicate.

Tap into VIP Customers Through SMS Marketing

As consumers get fatigued from email, SMS marketing services can be an alternative for reaching VIP customers that have already had a positive experience with your brand. It’s much more intimate than email and enables you to connect with customers on a personal level.

SMS marketing is being utilized increasingly by marketers, as 68% of businesses use some form of texting today and consumers increasingly opt to receive texts vs. emails. As you update brand messaging and build out a VIP list, focus on growing that segment once identified and reward them with timely, valuable and customized messages.

With a 160-character limit that includes website URLs and mandatory unsubscribe language, it’s best to lead with an offer and reinforce a call to action without wasting words. To be most effective, SMS messages have to drive direct value. Open rates for SMS text may be very high but it’s also easy for shoppers to opt out if messaging misses the mark. Don’t be afraid to strengthen your campaign with multimedia, email and social as a follow through.

Make the Most of What You Have

In the absence of store experiences, brands can expand on digital practices in their marketing strategies. Depending on your industry or business segment, it can be hard to keep budgets flat. If you’re in that position, now is the time to double down on current digital marketing initiatives. Consumers are at home, likely digesting more information than usual through their phones, TVs, laptops and tablets. This is a good thing for brands because new and creative strategies aren’t necessarily warranted. Make the most of the channels you have by ensuring your message stands out.

Reassess your digital marketing efforts and identify your most valuable channels, and put time and effort behind communicating quality messages through them. But remember that diversification is still key – you don’t need to bombard consumers through a single medium. The most effective marketing strategy will leverage a combination of traditional methods as well as email, SMS and social media. These platforms will help keep shoppers engaged and translate to more sales opportunities when used effectively.

The Bottom Line

Change is happening fast and marketing to shoppers has become more complex than ever. But simplicity is key with your marketing strategies. Revisiting the basics can help open up more immediate opportunities for engagement with old and new customers and drive future success.

Ranga Bodla is VP of Industry Marketing for Oracle NetSuite

Work from Home

Digital, Social Media Talent Adjusting To Work From Home – Front Office Sports

Digital, Social Media Talent Adjusting To Work From Home

Work from Home

Here’s How You Can Be A Big Winner In The Work-From-Home Trend – Forbes

Twitter, Facebook, Google, Amazon, Spotify, Shopify and an array of other leading companies announced that their employees may work from home forever—or at least for the foreseeable future. 

It became clear to both workers and management that the widespread availability and ease of use of technologies to collaborate and stay in constant contact, such as Zoom, Slack, Google Hangouts and other services, enabled people to smoothly adapt to the new work-from-home setup.  

Employees appreciated the chance to avoid long commutes, look after their homebound children (as schools closed) and enjoy a better work and life balance. Executives quickly recognized the potential for enormous cost savings, as expensive long-term leases for office space may no longer be required. There’s also the added benefit that as fewer people commute to work, our environment will improve with the lessened car and bus emissions.  

The start of this new revolution in working kicked off when Jack Dorsey, the dual CEO of both Twitter and Square, informed his employees at both companies that they can continue working from home “forever.” Mark Zuckerberg, CEO of Facebook, followed with his own announcement that his employees may also work from home too. Google CEO Sundar Pichai said that the company will reimburse employees $1,000 for equipment and office furniture used when they’re working at home. It’s not a lot of money, but it’s a sign of the change coming. 

The growing work-from-home movement could be an amazing game changer for people. The traditional standard way of looking for a job is that a person would primarily seek out opportunities that are nearby and afford a reasonable commute. This arrangement benefits people who live in or close to major urban cities, such as New York or San Francisco. If you live in an exurb or rural community, you’re at a big competitive disadvantage—even if your skills are better than the folks in big cities.

As more companies roll out remote work-from-home options, the entire playing field changes. It won’t matter where a person resides any longer. With all of the current technology—and it’s reasonable to presume that enhanced services will be created to make it even easier—what  difference would it make if the employee lives in Texas, Florida or Ohio? Technology is a great equalizer. Now, the person who is an amazing software engineer living in South Dakota may avail herself to a job with headquarters in Chicago or Philadelphia. 

You will no longer have to be held prisoner to working at companies within a reasonable commuting distance. Starting today, you should apply to jobs that you desire anywhere in the United States. There’s no reason to only submit résumés to local companies any longer. Hiring managers will be interested in finding the best talent. It won’t matter to them where you live. 

When you see an appropriate job listing, no matter where  the company is located, send your résumé. You may want to include a cover letter clarifying that you’re looking to work remotely, as we’re in the early stages of this potential revolution. The number of companies you can now apply to has grown exponentially. If you live in a small town or city with few companies that fit your background, your whole career trajectory has changed. You’re now free to seek out jobs everywhere.

Be prepared, as there may be challenges. There will be enhanced competition as other people  follow this strategy and also apply to jobs everywhere within the U.S. Also, corporate management is usually slow to adapt to new changes. They get set in their ways. Although they know intellectually that bringing back employees to a safe environment won’t be easy and will be fraught with challenges, they’ll still revert to pre-Covid-19 ways of thinking. They’ll want people in the office, as they will be nervous to make changes to what they feel are tried-and-true methods of office work. They’ll probably say to prospective candidates that they’d like to interview local candidates first. 

Don’t presume that you’ll be paid the same amount of money that a person earns in a high-cost city when you live in a lower-cost place. Facebook’s CEO Mark Zuckerberg warned his employees that if they move out of San Francisco, they must tell their boss where they’re going and their compensation will be adjusted. 

These things shouldn’t discourage you, as it’s a natural response to change. As time goes on, they’ll become more comfortable with the remote-work arrangement. It’s also in their best interests. For example, if you live in Nebraska, the company could offer you a lesser salary than to a person residing in New York City. It may not be fair, especially if you both have the same skills, ability and experience, but that’s how things work. You may be okay with less pay than your New York counterpart, as they’re paying $3,000 for a small, cramped studio apartment, taxed heavily on their pay and weighed down with a high cost of living—whereas in Nebraska, you have considerably less expenses.

You’ll be free to move if you’d like. Some people feel stuck in one place due to their job and remain unhappy. Now’s your chance to relocate to the place you’d really love to live in. It’s likely that people may move to lower-cost places or move to interesting locations. 

People who have gone through the Covid-19 pandemic, seen massive job losses and were forced to endure paying for expensive housing and subjected to riots and looting in big cities, might look forward to a change of scenery and leave the large cities. Many people may choose to work comfortably at home near the beach, ski resorts or in a lovely, picturesque, small town that’s considerably cheaper than a cramped and claustrophobic Manhattan apartment.

Work from Home

How to persuade your boss to let you work from home — even after the pandemic ends – CNBC

After months of working from home, does the idea of resuming your commute and sitting in an office all day fill you with dread?

If you answered yes, this story is for you. 

Prior to the pandemic, just 14% of employees in the U.S. worked from home five days a week. Now, as offices around the country remain shut down to stop the spread of the coronavirus, that share has swelled to more than 60%. Most of these newly remote employees give a thumbs-up to the change, with 3 in 5 saying they don’t want to return to the old days, according to a Gallup survey. 

Want to make the case to your boss that you don’t need to return to your desk? 

More from Personal Finance:
This is the average coronavirus stimulus payment in your state
College-bound students to miss out on billions in financial aid
Here are the top 10 cities for summer staycations

First off, knowledge is power. Find out if your employer has taken a stance on the subject, said Deborah Kolb, author of Negotiating at Work: Turn Small Wins Into Big Gains

“Why put yourself out there until you know if there’s a policy or not?” Kolb said. 

Facebook announced recently that it was flipping tens of thousands of its jobs into remote positions. Twitter has also offered its employees the option to return, or not, as they so desire

Some employers, including Zillow, have said workers don’t have to return until 2021. Other companies, meanwhile, are diligently planning to bring their staff back in the post-Covid world. And some CEOs’ negative views on working from home might be hard to change. In 2014, Yahoo CEO Marissa Mayer banned remote work, saying that it crippled innovation and collaboration. 

“Having your ear to the ground is important,” Kolb said. 

Ideally, once you learn about your employer’s thinking on the matter, you can build counterarguments to any concerns they might have, she said.

“Think about where the resistance is,” Kolb said, adding that you want to understand your boss’s “five good reasons for saying no.”

Maybe they’re worried you’ll goof off in the day, or that communication between co-workers will suffer. 

What are the other ways to have collaboration besides everyone being in the office?

Deborah Kolb

author of Negotiating at Work: Turn Small Wins Into Big Gains

“‘Let’s come up with some criteria for what productivity means,'” Kolb recommended saying to your boss. “Does it mean I write a report?

“What are the other ways to have collaboration besides everyone being in the office?” she added. “Does it mean we have a Zoom meeting with the team every day?” If your boss is worried you’ll neglect tasks, you can offer to show him or her your schedule, Kolb said. 

Women may face extra barriers in getting the go-ahead from their boss to work from home, said Hannah Riley Bowles, a negotiation expert at the Harvard Kennedy School.

“They may think it’s more likely she’s going to be conflicted between her care-giving opportunities and employment,” Riley Bowles said. “You have to watch out that you’re not stigmatized.”

Address this concern head on, she said, by explaining how you plan to multitask. 

“When things are less clear, people are more likely to rely on preconceived notions,” Riley Bowles said.  

Some companies are likely to develop specific remote work options for older employees and those with health conditions, Riley Bowles said. Before you even approach your manager, you might want to have a conversation with someone in human resources about this. “Then what you’re asking for is a standard accommodation, and the argument you’re making is why it should apply to you,” she said. 

In talking to your boss, be careful that your arguments aren’t framed only around what’s best for you, Riley Bowles added. 

You want to focus on the information that will be the most persuasive with the person you’re negotiating.

Hannah Riley Bowles

negotiation expert at the Harvard Kennedy School

“I wouldn’t just focus on your needs and your problems,” she said. “You want to focus on the information that will be the most persuasive with the person you’re negotiating with.” 

Maybe you work more hours in the day without a commute, for example, or are more likely to follow through on creative ideas without office disruptions. If your company is trying to reduce its office space, this might be another good point to bring up. 

In other words: Make the case of why you working from home is good for your company, not just you. 

Another good negotiating tactic, particularly if your boss seems skittish about remote work, is to suggest that you work from home on a trial basis — say, for three months. If your boss is unhappy with the results in the end, you can tell him or her, you’ll return. 

Tom Werner

“In negotiations, experiments and pilots are great,” Kolb said. “It gives people an opportunity to revisit it, and in my experience, they never do.” 

It can also be helpful to think about what you want in a flexible way, “so it’s not, ‘yes’ or ‘no,’ but ‘A’ or ‘B,'” Kolb said. If your boss is resistant to the idea of you working from home full-time, for example, you may want to ask if you could do so three days a week. 

Still hitting a wall?

Weigh how important your specific job is to you versus your ability to work from home. “You need to think about whether you want to stay,” Kolb said. 

Affiliate Marketing Praises Grace Media Affiliate Provider – Inkedin praised a link with the Grace Media affiliate marketing provider as the online casino announced the launch of its affiliate programme.

Lauded as a “logical choice” because of a “impressive” track record, affiliates supporting the Mayfair Casino brand will earn a monthly share of revenue from the registered depositing players and will also have access to the range statistics of the affiliate management platform to help organisations evaluate and enhance performance.

Chris Dodd, Grace Media’s senior partnership president, said of the launch: “We are delighted to be working with Mayfair Casino. Everything from their game portfolio to bonus offers looks great and well thought through. We can’t wait to see what more they have to offer!”

Launched six years ago and approved by the UK Gambling Commission, provides customers access to hundreds of slots from a variety of studios including Microgaming , NetEnt, Nektan, Play’n’Go, Quickspin and Scientific Games.

In addition, players can also choose from a variety of casino table games like live roulette, baccarat, blackjack, Pai Gow, built to match “all levels of players,” as well as “the jewel in the crown” of Evolution Gaming and NetEnt exclusive live dealer games.

Casino director Rupert Emerson posted at “Partnering with Grace Media was a logical choice for our affiliate program. Their track record is impressive as is their in-depth reporting and analytics. Add round-the-clock support from their team of affiliate managers and we believe we have the right mix to generate large volumes of traffic from affiliates.”

Southern recipes

Little Big Town’s Kimberly Schlapman’s Southern-style recipes – TODAY

Kimberly Schlapman of hit country music group Little Big Town is sharing a few of her favorite recipes from her cookbook “Oh Gussie!: Cooking and Visiting in Kimberly’s Southern Kitchen.” She shows us how to make s’mores with bananas in a mason jar and grits cakes with shrimp in a creamy sauce.

TODAY has affiliate relationships, so we may get a small share of the revenue from your purchases. Items are sold by the retailer, not by TODAY.

Coastal Carolina Shrimp and Cheddar Grits Cakes

Heather Anne Thomas / Kimberly Schlapman

While I was visiting Charleston, South Carolina, I had the privilege of learning all about the regional classic low-country dish, shrimp and grits. It’s wonderful for sharing with guests in that casual, coastal Carolina way.

Girlfriend S'mores

Kimberly Schlapman

These Mason jars filled with sautéed bananas, bittersweet chocolate and graham crackers are topped with flambéed marshmallow crème and are such fun to serve when girlfriends come over for a big catch-up visit.

If you like those Southern-inspired recipes, you should also try these:

Spicy Buttermilk Fried Chicken Sandwich

Lazarus Lynch // Son of a Southern Chef, LLC. / Son of a Southern Chef

Low Country Boil aka Frogmore Stew

Nathan Congleton/TODAY

Work from Home

The Keys to a Successful Work-From-Home Internship – The Wall Street Journal

It’s a Friday night in Seattle, and Ethel Xu is getting ready for trivia night—a work event at Dell Technologies. The 23-year-old summer intern heads downstairs from her apartment to buy a bottle of plum wine.

Then she heads right back up to her living room.

It’s a virtual trivia night, for a virtual intern, in what’s turning out to be a virtual…

Online Work

The Red Carpet Online – News Center – Montclaire News

June 1, 2020

12th Annual Theatre Night Awards bring University alumni together, shape theater programs across New Jersey

Posted in: Arts, University

Jordan Muhammad (left) of Columbia High School won the 2020 Foxy for Outstanding Performance by a Supporting Actress in a Drama.

Since 2009, Montclair State’s Department of Theatre and Dance has hosted the Annual Theatre Night Awards – also known as the Foxys – bringing together University alumni and high school theater students and teachers from across New Jersey.

The awards program, which was started by a University professor and her students, has had an impact on theater programs statewide by giving drama students and teachers a chance to learn from each other’s best work, as well as a competition that inspires them to raise their game.

“The whole program came out of a graduate directing class I was teaching,” says organizer and Montclair State Professor of Theatre Susan Kerner. “My students were talking about the fact that there was no network for high school drama teachers throughout the state. We decided that year to start the network.”

This year, as with so many other events, the Foxys pivoted in the face of COVID-19 and were presented in virtual fashion.

As host Peter Filichia said in introducing the 12th Annual Foxys ceremony on YouTube, “The show must go on!”

“This year was a really special year,” says Kerner, who reported that videographer Steven Flores and producer Christina Cruz (both of whom are University alumni) painstakingly created montages from video footage of theater productions for each nominating category.

“It was really exciting. If we hadn’t been completely restricted to being at home we wouldn’t have had time to do this,” says Kerner noting that teachers and students usually don’t get to see each other’s work, “but, this year with the clips, they can see it!”

The established network that began with these awards has helped high school students find a college home at Montclair State, as well.This year, several Foxy award-winners and nominees have committed to Montclair State for the fall, including Lixangelys Ruiz of Passaic Preparatory Academy, Christine Tanko of Watchung Regional High School, Yazmery Milian of Memorial High School in West New York, and Cooper Mendonssa of Thomas Jefferson Arts Academy in Elizabeth, New Jersey.

“Next year, I will be attending Montclair State as a Music Education major and am absolutely thrilled to work with the incredible staff at the John J. Cali School of Music,” says Tanko, who was awarded Best Lead Actress in a Drama for her portrayal of Elizabeth Proctor in The Crucible in 2019. “I am ecstatic for the opportunities the University will grant me and for what my future holds!”

For Cooper Mendonssa, who won the 2020 Foxy for Best Lead Actor in a Classical Play (Tartuffe), the award represents the process of discovering himself through the development of a character, something he’s looking forward to doing more of in college.  “I’m also excited and frankly a little scared to start a new chapter in college life at Montclair State, however, I’m well aware of what I am capable of, so I know I’ll be just fine!”

2020 Theatre Night Awards — Part 1:

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The 2020 Foxy nominees represent 75 New Jersey middle and high schools that submitted their fall plays for consideration.

The awards were presented by prominent theater professionals working in New York, Los Angeles, London, Singapore and New Jersey – including University alumni such as Rob McClure, Mia Pinero and Ari Frenkel. A team of Montclair State alumni from the Normal Ave theater company – as well as faculty members Peter Flynn, Rick Sordelet and Jordan Baker Kilner – helped Kerner reach out to presenters.

“It’s so much Montclair State presence!” says Kerner. “And a huge Montclair State community effort.”

Of those 75 schools, Kerner reports that many of the teachers obtained their graduate degrees at Montclair State.

One of those teachers, Jo Anne Fox, who taught theater at Mahwah High School, “came up with the idea of building our network further and starting this award ceremony,” says Kerner. “Musicals were getting so much attention with the Paper Mill Playhouse Rising Star Awards. The straight plays weren’t getting enough attention.”

2020 Theatre Night Awards — Part 2:

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Fox died suddenly and unexpectedly soon after the first awards ceremony, and the awards were renamed “Foxys” in her honor.

In addition, the Jo Anne Fox Award is given each year to two teachers – one veteran, one newcomer – “who create a community in their school around theater.” Ashley Raven ’15 MA,  Theatre Studies, won the newcomer award this year.

Kerner also credited Linda Davidson, assistant dean of the College of the Arts (CART); Sarah Assalone, Student Services and Recruitment Coordinator; Marie Sparks, CART director of Academic Services and Community Outreach; and Kathleen Reddington, CART Administrative Services program assistant, for helping to get the awards off the ground in the formative years.

This year, Kerner dedicated the Education Impact and Community Outreach Award to her mother who died of COVID-19 on April 27, in the midst of work to produce the show. “My mother was very much a community organizer,” says Kerner. “It was good for me to do something that she would be proud of.”

The Foxys work to reach and reward schools from all areas and with a wide range of resources. The program also seeks to help schools diversify the material they present – rewarding original and innovative work with awards like the “The Peter Filichia Award for Pushing the Envelope in Academic Theatre” and acting categories for works of “Innovation & Invention.”

This impact can be seen in nominations for Memorial High School in West New York, which produced the original work disCONNECT this year. “They always write their own shows,” says Kerner. Or for Burlington County Institute of Technology Medford School of Performing Arts which reimagined Macbeth as “The Scottish Play in a Galaxy Far, Far Away.”

For their part, teachers and students were appreciative of the University’s work putting the 2020 Foxys together.

Said Beth Baur of Memorial High School in West New York, “My kids are suffering from food insecurity and housing insecurity, and this was a great moment of celebration and community for a hot minute. So, so grateful.”

“Thank you for being a constant and one of the things that all the students can still depend upon,” wrote Jeff Hogan of West Morris Central High School in an email to Kerner. “You guys truly did an excellent job still bringing it all to life. We all needed it.”

By Staff Writer Mary Barr Mann