Work from Home

Tired of Longer Working Hours in Work From Home? Help Yourself! – Business 2 Community

Employers might assume that the work from home opportunity can provide their employees with a great work-life balance. However, it is not that simple, and the risk of employee burnout still prevails strong.

A lot of people are telling me that the work from home fun is over. It has now extended to extra work pressure, unlimited and irrelevant skype messages, and even midnight calls from bosses. Basically, in work from home scenarios, employees are considered to be always available. And to top it all, there are the pay cuts. A report indicated that employees are working longer hours since they’re telecommuting instead of in their regular office setting.

“In India, employees are working way beyond 48 hours a week, crossing the International Labour Organization’s norms of working. According to the labor standards, the general standard is 48 regular hours of work per week, with a maximum of eight hours per day,” says the ILO website.

Getting straight into the matter, here are six tips that can keep your working hours in check when working from home.

1. Use your commute time as personal time.

Image credit: Unsplash

People are losing track of their time because they don’t have to commute anymore- which is the most common signal of starting and ending the day at work.

Take advantage of your commute time. Get a bath, have breakfast, read newspapers, meditate, or do any physical activity. Do anything you want aside from working. The same applies when it’s time for lunch. Stop your work and get up to have lunch with your family. Make sure to leave your work from home desk for breaks- maybe for a walk, tea break, or for some time to call or text your friends in the afternoon. And finally, you should know when you need to stop working. By doing these, you will establish a healthy work-life balance. Only then, you can kick start a new day in the morning.

2. Block your time for specific tasks.

To control your time efficiently, plan work-time periods for different activities. For example, you might devote three hours to handling a new project in the morning, one hour in replying to the relevant emails, and another two to three hours in learning a new skill every day. It would help if you also keep some time open for anything important that might need your immediate attention. Scheduling your time this way can break the rigidity of your work and keep you on track.

3. Set (and achieve) goals.

Only having a time frame isn’t enough; you also need to set goals on what you’re trying to achieve in that period. So, setting up SMART Goals should be a part of your work from home structure. It will identify the steps that you need to take to achieve your goals and evaluate your progress periodically. Regardless of which target setting strategy you use, practice before discovering and continuing with the approach that works better.

For some additional encouragement, you can stay organized by writing your to-do list in sticky notes and keep it easily visible.

4. Limit the external interruptions.

Image credit: Unsplash

Avoiding distractions is the first step to increasing your productivity within the working hours. And the key to reducing distractions is in becoming more self-disciplined.

We all have interruptions from family members, household chores, social media, and much more. Knowing the weaknesses that get us off track can help us hold the line on responding to those interruptions. That is why having a separate home office with a door is preferable, but not all of us have the space for that. One of the most basic decisions you will need to make here is to arrange a dedicated space for the purpose, whether you work in the dining hall or the bedroom. Also, you need to plan out your day as much as possible, focussing on the most critical work. Eventually, you will see the distractions getting more comfortable to handle.

5. Take advantage of the flexibility.

Frankly, work from home is a lot about flexibility, without losing our productivity. It has come as a golden opportunity for the early risers as well as the night owls.

Let’s take an example. Grace Montgomery, a senior editor at Zapier, wakes up early and works a two-hour shift from 5 am – 7 am. She takes her seven-year-old kid out of bed and sends him to school, and at 8:30 am, she starts work again. Her work gets over by 2:30 pm, and she is ready to spend the rest of the day with her son.

Again some people get more creative and energetic after dawn. Some others might still prefer to work longer hours on some days to give themselves a break on other days.

6. Stay accessible during the day.

Image credit: Unsplash

Out of sight, out of mind can be a real problem for remote workers

– Sara Sutton

Staying inaccessible can not only hamper trust, but it also increases the likelihood of work mismanagement. Again it all depends on your attitude- how do you want to complete your tasks? Do you want to be in constant contact with your colleagues, be responsive, and complete your job on time? Or do you want to stay unreachable in your working hours? The latter will surely find you in confusion and cause unwanted work pressure.

It is also the other way around. Your non-responsiveness can pull back important management decisions. Let’s take an example. Typically a team leader works on having a first-hand discussion with the team members, followed by a consultation with the leadership team before making an important decision. If you are on the leadership team and miss out on the communication on time, the whole process gets stagnated. It can make others feel irritated and also hard-pressed to get the job done after the working hours.

crawfish boil

The Kitchen Wild: Cooking Crustaceans – Newport News Times

Cooking up crustaceans is quickly becoming one of my very favorite go-to meals,but that doesn’t necessarily mean they all come from the ocean I’m talking about crawdads, too! 

An often overlooked activity on the Oregon coast, one that requires no fishing or shellfish license, is crawfishing. I hadn’t ever fished for crawdads until moving here to the coast but had heard that they were plentiful in the Alsea River just outside of my new hometown of Waldport.

So I asked around for advice on the best way to go about catching these little crustaceans, and the majority of people I asked told me to use cat food. I did, unfortunately with not much luck. Then my UPS driver, Aj, who was born and raised here in Waldport, suggested that I use bacon. This definitely worked a lot better than the cat food, but I love bacon a little too much to just throw it in the river. So on one of my last trips up the Alsea, I brought with me a piece of pork that unfortunately had started to go bad in my fridge before I had gotten the chance to use it, and it worked better than anything else so far!

Those little river lobsters came out in swarms to get that pork, so after several attempts, I think I’ve finally got the hang of this crawfishin’ thing, and I’m here to tell you it’s just as much fun as it is delicious.

My personal approach to crawfishing is to place a piece of raw (preferably a bit spoiled) pork securely under a rock so it doesn’t float away, but keeping just enough exposed that the crawfish can still get to it. Then you sit back and wait, but you won’t have to wait long because those little crawdads have a keen sense of smell and will begin to flock to that pork almost immediately. Be sure to have your net ready so you can scoop them right up when they do. Crawfish swim backwards, so carefully place your net right behind their tail, and they should swim directly into it. Be sure to have a bucket or cooler handy to keep those crawdads secure in after you’ve caught them.

The Oregon limit on crawdads, crawfish, crayfish, river lobsters or whatever else you might call these guys is 100, so that’s more than enough for a tasty meal.
On my way home from the river that day with my crawdads securely fastened in a bucket of water in the front seat of my car, I swung into Ray’s Food Place for some red potatoes, corn on the cob and kielbasa sausage to cook up with my crawfish, making it a full one pot meal.
That succulent crawfish paired with smoky kielbasa sausage, sweet yellow corn and red potatoes tossed in garlic butter with fresh parsley and a splash of Pelican Brewing Juicy India Pale Ale couldn’t have been a more perfect way to end an already incredible day.

There’s something so special about being able to harvest a meal like this with the ones you love, then sitting down at the end of the day and enjoying it together as a family. 


Crawfish Boil

One limit of crawfish 

3 ears of corn on the cob cut into rounds (I used yellow but you could certainly use your favorite kind)

1 small bag of red potatoes 

2 packs of kielbasa sausage, sliced into rounds 

1 cup butter

6 cloves garlic, minced 

Handful of fresh Italian parsley, chopped 

1 cup of your favorite beer (I used Pelican Brewing Juicy India Pale Ale from Pacific City for this recipe) 

Coarse sea salt for topping 


Pre boil your crawfish for approximately 5-10 minutes, until fully cooked. Set aside.

Boil your corn and potatoes until fully cooked, set aside.

Grill kielbasa until it has a nice char and warmed through, set aside. 

Place crawfish, corn, potatoes and sausage in a large pot or mixing bowl all together. 

In a saucepan over medium heat, melt butter, then add garlic, stirring constantly to ensure garlic doesn’t burn. Once garlic is cooked through, add beer, stirring for approximately 1-2 minutes. Remove from heat, add fresh chopped parsley then pour over crawfish, potatoes, corn and kielbasa and carefully toss all together then dump it all out onto a large board, sheet pan, newspaper or whatever you might have handy, sprinkle with coarse sea salt and enjoy! 


Louisiana cooking

Voices From Generation COVID: The Class of 2020 Preps for College in the Middle of a Pandemic – Vogue

The recent high school graduate A’Lyric Thomas was planning to work this summer in her hometown in New Orleans to save for college in the fall when the pandemic put her restaurant job to an end. Now her sun-soaked Louisiana days are spent sleeping, penning poetry, and participating in Black Lives Matter campaigns or baking butter pecan cakes in her kitchen.

As a member of the graduating class of 2020, Thomas is no stranger to adapting to change. Her generation arrived in the world in the wake of the 9/11 attacks, several are the babies of the Hurricane Katrina era, and many of them watched their families struggle through the post-Bush financial collapse. Now, in 2020, a once-in-a-lifetime pandemic has forced the class of 2020 to forego their senior proms while they shelter in place at home, spend too many 18th birthday parties siloed among four walls, and celebrate their high school graduations in the glow of glitch-filled Zoom calls.

Meanwhile, protests calling out racial injustices and police brutality have swept through the streets of our nation. Often the class of 2020 had led the charge, holding up protest signs like “Enough Is Enough” and “We Breathe the Same Air.”

And the coronavirus numbers keep climbing. Some of the cities that have been hardest hit by COVID-19 include Los Angeles, Boston, Philadelphia, New York, Detroit, and New Orleans. And it’s worth noting our nation is once again on the brink of economic collapse, with unemployment numbers remaining on the rise.

How does the class of 2020 feel about its future? What do their college plans look like when each day often looks so different from the day before? I spoke to several recent 2020 graduates in some areas in the U.S. that have been especially impacted by COVID-19 about their lives in quarantine, college plans, and hopes and dreams for our uncertain future. The women—all 18 years old—also shared their photos and journal entries from their own perspectives, because this change-charged generation is not one to be silenced.

Image may contain Human Person Clothing Apparel Vehicle Transportation Car Automobile and Jennylyn Mercado

A’Lyric Thomas photographed by Rayvan Bellazer, a student at Louisiana State University

“You Don’t Really Get to Say Goodbye”

  • A’Lyric Thomas is a New Orleans native and poet. She is quarantining with her pregnant aunt, uncle, two brothers, and grandmother. “My family is very high risk, so I couldn’t take part in any protests—that really upset me,” she says. She will be attending Louisiana State University Alexandria (LSUA) in the fall and living on campus where she’s planning on studying psychology.*
Freelance jobs Online

FanDuel Sportsbook Pins NJ Sports Betting Palp On Tech Vendor – Legal Sports Report

New Jersey regulators chose bettor over book this week by requiring FanDuel Sportsbook to pay out on another pricing error.

FanDuel Sportsbook again found major media attention after a pricing issue, which was first reported by ESPN. And again, just like in 2018, the country’s two biggest sportsbook operators has to pay up on a mistake.

Questions for the DGE, including whether it is the Division’s stance that all pricing errors must be paid out, went unanswered.

FanDuel pins error on third party

FanDuel issued a statement to the media following the NJ sports betting decision:

“Today, the [Division of Gaming Enforcement] ruled that a total of 10 online customers and one retail customer who placed wagers on erroneous soccer markets should be paid out after an investigation into a new bet type that was installed by a vendor incorrectly resulted in erroneous lines being made available to customers.

“FanDuel Sportsbook appreciates the DGE looking into this matter on our behalf. We regret that this error happened, believe it is important for customers to know that there is a review process for these issues, and thank the DGE for their collaboration in the matter.

“Customers impacted will receive their winnings in their online accounts immediately and our retail customer has been contacted to come into the Meadowlands to receive his winnings.”

The statement covers new ground in blaming the error on an outside vendor. That appears to differ from the 2018 situation.

Recapping FanDuel Sportsbook palp

The palpable error, a term used in Europe for an obvious pricing mistake, occurred a month ago with an MLS game, although soccer games from numerous leagues were in question.

FanDuel listed FC Cincinnati at +5 goals (-134) against Atlanta United. It remains unclear if the pricing error should have been shorter on the spread or the odds.

But the timing of this mistake was a bit different than the 2018 pricing mistake, which involved NFL betting. The 2018 mistake was up for mere seconds while this time, the line was listed for about a day, according to sources.

According to ESPN, the bets on the incorrect line would pay out more than $100,000.

No forced payouts in Indiana

New Jersey isn’t the only state where FanDuel Sportsbook took action on the incorrect line. But it is the only state where it’s being forced to pay the bets.

The Indiana Gaming Commission allows sportsbook operators to cancel bets on obvious pricing mistakes. According to Indiana’s sports wagering statute:

A certificate holder or vendor may not cancel a wager that has been accepted, except in the event of obvious error, at the certificate holder’s or vendor’s discretion.

But while the bets were successfully canceled, that doesn’t mean the issue is over. The Indiana Gaming Commission’s compliance committee is investigating the issue for potential action, Executive Director Sara Gonso Tait said.

Did FanDuel bring this on themselves?

Paying out on this New Jersey sports betting mistake might be FanDuel’s fault in the first place.

Back in 2018, FanDuel wasn’t necessarily forced to pay out on its mistake. It was after calls with the DGE – and a bunch of bad PR – that FanDuel paid on the bets.

FanDuel’s statement at the time suggested the sportsbook would work to educate bettors on palps in case it happened again:

“We want FanDuel to be a sportsbook for all bettors, and we want sports betting to be fun. So, this one’s on the house. We are paying out these erroneous tickets and wish the lucky customers well. Going forward, we are working with the New Jersey Division of Gaming Enforcement to improve our processes and procedures. We will also work with others in the industry on educating bettors on these and similar instances and how they work.”

Digital Marketing

North West digital marketing agency expands services to attract new business – Prolific North

An independent North West-based digital marketing agency is expanding its portfolio to try and win new business in the wake of the Covid-19 pandemic.

OON Media, based in Wirral, has suffered during the last three months of zero income with all confirmed work cancelled due to lockdown and social distancing. 

Despite not qualifying for any Government grants, staff have remained employed and working throughout lockdown which has included supporting a new Community Interest Company (CIC) with its website and social media.

OON Media’s range of services previously included video production and distribution, viral marketing campaigns, corporate photography, showreels, and headshots.

It’s now expanding to include promotional videos, social media campaigns, viral campaigns, stills photography, aerial photography and video, event management, and equipment hire.

OON Media’s previous public and private sector clients have included theatre, television, charities, SMEs, corporate, and events companies.

Mike Sowden, CEO of OON Media, commented: “Like many of our creative industry peers, we had steady work confirmed throughout the Spring and Summer months. Covid-19 hit and everything changed. Our order book was absolutely decimated so we had to think out of the box and fast.

“During lockdown, we completed a full skills analysis which was crucial and will ultimately move us forward as an agency. It helped us to identify the areas we need to expand our client services and also our own team – so we’re now in the process of creating four new jobs.”

Previous clients embarking on a new campaign will benefit from discounted rates, while new clients can sample OON Media services at an introductory price.

OON Media has also partnered with Wirral Chamber Of Commerce to offer its member companies exclusive pricing.

Mike continued: “With the introduction of the Government’s Eat To Help Out campaign, we identified a need to restore consumer confidence and investigate how we could also benefit as a company so we’ve launched the new voucher system and payment programme.

“We’ve already worked on one new campaign for Woodside Ferry Village, a member of the Wirral Chamber. We developed a storyboard and short video highlighting the customer journey and safety measures taken to reduce customer risk. Woodside will use the video across all digital platforms, including website, social media, and on screens in its dining areas.

Work from Home

Should Salaries Increase Because Everyone Is Working From Home? – Forbes

Many companies have implemented a work from home policy for the rest of the year, or are at least offering flexibility for their employees to spend less time at the office as things begin to reopen. The ups and downs associated with a new working style and environment at the start of the pandemic are starting to normalize, and people are finding their groove. As people adapt to their long-term new normal, should they get a pay rise too?

The commercial real estate sector is trying to predict how things will look when offices reopen on a more consistent basis as a signal to what companies are doing. While rent collections in New York for SL Green have sat around 95% for commercial office space, there has been an increase in companies looking to change their leases – either on space, duration, or both. Retail leases have been harder hit than office space, with no clear trend of what in-person shopping might look like, or how these spaces might be repurposed. 

If office space does decrease, and there is a majority shift towards a hot-desking format of an office environment, other costs for organizations will naturally go down. The cost of office supplies, for example, sits at around $80-$100 per month, per employee, as a conservative estimate. Energy bills, insurance costs, and consumables will also reduce, potentially creating significant savings per employee. From an employee’s perspective, they could spend less on office attire, commuting to and from work, as well as food during the course of a typical workday. But what costs will people working remotely now have to take on that a company may no longer be responsible for?

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Employees have a much bigger financial burden to carry with the increase of remote working by having to upfront the cost of equipment and paying for things at consumer price levels. Energy bills, wear and tear on IT equipment, and setting up a dedicated workspace all have bigger costs associated with them as a private consumer, over that of a business.

While the misery of a commute has significantly reduced, a part-time commute makes monthly transit cards less cost-effective Likewise, fear of public transport usage could see employees having to fork out more for a private ride or less-crowded transport solution. This also ignores the spectrum of salaries and positions in an organization, which will be an additional challenge for some, not least from a socio-economic perspective.

The health and wellbeing of employees is an important consideration too. Employees are responsible for their own health and safety in the workplace – something they may not be aware of. Aside from poor ergonomics from make-do workspaces, there are other hazards to be mindful of – fire and tripping hazards could all cause significant injury, and the combined impacts of Covid and mental health may see an increase in employee medical bills. Without an employer there actively implementing policy in the work environment and providing a structured respite between work and home life, there are potential long-term risks associated with working away from the office that will have a cost associated with them. Likewise, if injury does occur at home during the remote workday, will employers be forgiving with medical leave?

IT equipment is also something to consider – while a laptop may be suitable as a shorter-term solution, organizations need to think about how they will quickly and more readily adapt to a second wave, should government-mandated limitations occur again. Likewise, issues around data privacy, data security, and company IP could also come into play in the new normal.

There needs to be a balance. Acknowledgment from organizations that employees are taking on additional costs in working from home and thinking of solutions will help shift the impact. Offering access to discounted IT equipment, corporate memberships, or vouchers that contribute toward home-office costs could be helpful. Likewise, offering internal commuter loan schemes, and clarity over longer-term flexible working policies to allow people to live away from the city, are all solutions that should urgently be considered.

The long-term impact of this is demonstrating you truly care about employee well-being, which is part of a long-term retention strategy that companies should be adopting to increase trust and engagement. Companies that are flexible, open and fast-moving will win the impending talent war in the long term.

Remote Jobs

NewRez looking to hire 750 positions in origination division – HousingWire

Mortgage lender NewRez is currently hiring for over 750 positions in its origination division. The company is seeking to fill positions in all four of its business channels – direct to consumer, JV/retail, wholesale and correspondent lending.

Current openings include sales roles in several markets, underwriters, and multiple operations positions. Recent growth has created the need for additional staff in many corporate areas as well such as information technology, business intelligence, marketing and many others.

Positions range from entry level to supervisory and managerial roles.

In mid-March the company converted 95% of employees to remote work as an adaptation for COVID-19, and remote work arrangements remain in effect for most positions at this time, with limited office re-openings planned for the fourth quarter of 2020 as conditions allow.

 “Since the onset of COVID-19, we have quickly adapted our recruitment and onboarding processes to comprehensive virtual experiences,” says Liz Monahan, NewRez chief human resources officer. “Our team has rallied together in this new environment, with enhanced focus on employee communication, support and engagement. Internal surveys as well as productivity statistics indicate that we are rising to the occasion and are thriving.”

According to NewRez, one geographic area of particular focus will be Jacksonville, Florida – first remotely and then in a new office space – as the company expands its presence with a new core enterprise location. NewRez will soon be announcing more detailed plans for its Jacksonville expansion, slated to include over a 100 new employees.

NewRez offers several health and wellness benefits as well as 401(k) matching plans, paid holidays, and a community investment program that facilitates employee volunteerism and charitable support called NewRez NOW (Neighborhood Outreach Works). The company’s virtual training programs are continuing to operate in support of employee culture, continuing education, and internal advancement.

Select jobs are also eligible for signing bonuses up to $20,000

To learn more about the company, its open positions, and how you can join NewRez, click here.

HousingJobs is a curation of housing companies that are hiring. If you are looking for a job in the industry, check out our hiring stories here. If you’re an executive at a housing company and you’re hiring, please send a note to our Chief Product Officer Diego Sanchez at

Work from Home

Half of Atlantic Canadians prefer to work at home, most say they’re more productive –

In the last four months there has been a dramatic change in workplace culture as many Atlantic Canadians have transitioned to working from home.

In early August we reached out to 1,800 employed Atlantic Canadians to learn more about their changing working environment. Our findings indicate that over the course of the pandemic, more than six in 10 Atlantic Canadians had transitioned to working from home, either full-time or part-time, reflecting an increase over the early stages of the pandemic in April (42 per cent) and a dramatic increase over pre-pandemic working patterns. Public sector employees are slightly more likely to have transitioned to remote work, than are those in the private or not-for-profit sectors.

We wanted to understand what the perceived impact of this shift might be, how employees want to proceed, and how they feel their employers have performed during the pandemic so far.

To start, most employees across Atlantic Canada don’t feel they are less productive working at home. The vast majority of those working remotely consider themselves to be as, or more productive than they were when working in their typical workplace. It’s important not to ignore the three in ten working Atlantic Canadians who consider themselves less productive when working remotely.

There are interesting differences by province. Nova Scotia workers and Newfoundland and Labrador workers are more likely to consider themselves as less rather than more productive.

Nearly two-thirds of Atlantic Canadian workers surveyed have done at least some work from home during the pandemic. - Contributed
Nearly two-thirds of Atlantic Canadian workers surveyed have done at least some work from home during the pandemic. – Contributed

Recent studies have found that while a remote workforce can result in many time saving advantages for employees (e.g. less commute time, reduced employee expenses, increased efficiencies), it can also have negative impacts in terms of declines in productivity, increased isolation, decreased efficiencies and less collaboration. Many working remotely can likely relate to weariness with remote meetings, repeated calls of ‘you’re on mute’ and unexpected interruptions from other members of their household. There are definitely challenges to creating a productive and satisfying work-from-home setup.

For use with column: Half of Atlantic Canadians prefer to work at home, most say they're more productive - Contributed
For use with column: Half of Atlantic Canadians prefer to work at home, most say they’re more productive – Contributed

Despite the obvious issues presented by working remotely, workers across the region are for the most part complimentary of their employers’ efforts during the pandemic. Not only are they generally satisfied with their employers’ response to the pandemic, the vast majority consider employee health and safety to have been made a priority. Most working Atlantic Canadians consider their coworkers to have been treated fairly during this period. Further, across the region, the vast majority of working Atlantic Canadians consider their employment secure, regardless of whether they worked remotely. And despite the aforementioned difficulties in collaborating, clearly employees banded together in this tough time, with most indicating that they were able to work well as a team during the pandemic.

When given the choice, half of working Atlantic Canadians say they would prefer to continue working from home, while one-third (32%) would not like to do so, and two in ten (18%) are not sure. With such divided opinions, this leaves employers with some difficult decisions going forward. A huge number of businesses have made significant financial investments in infrastructure. A permanent shift to a remote workforce can have serious financial implications when considerations such as long-term leases, bricks and mortar assets, office equipment, and the workplace culture are taken into account. This type of change could ultimately alter the dynamics of a corporate brand, disrupt team collaboration, and potentially influence employee recruitment and retention.

While remote work may be highly effective for some, it’s clearly not a one size fits all solution. Further, the ripple effects of remote workplaces on other small businesses (e.g. restaurants) and commercial centres cannot be ignored.

Businesses must decide how long current remote working arrangements will stay in place and to what degree permanent changes are appropriate by assessing the impact remote work has on productivity, profitability and collaboration. Having metrics in place to assess productivity has never been more important.

For use with story: Half of Atlantic Canadians prefer to work at home, most say they're more productive - Contributed
For use with story: Half of Atlantic Canadians prefer to work at home, most say they’re more productive – Contributed

Businesses also need to understand employee perceptions vis-à-vis remote work, so decisions do not negatively impact employee recruitment and retention in our increasingly competitive marketplace.

HOW THE DATA WAS GATHERED: Results presented here are from an online survey conducted August 5 – 9 with more than 3,300 Atlantic Canadian residents, (including 1,799 working Atlantic Canadians).

Margaret Brigley, CEO, and Margaret Chapman, COO, are business partners at Narrative Research, a national market research company based in Halifax. Their passion is digging into data to uncover insights.

Remote Jobs

Remote Work Is Reshaping San Francisco, as Tech Workers Flee and Rents Fall – The Wall Street Journal

For years there’s been talk of a potential exodus from the San Francisco Bay Area, spurred by the exorbitant cost of living and long, slogging commutes. But before coronavirus, leaving the area meant walking away from some of the best-paying and most prestigious jobs in America.

There are signs the exodus is finally happening. Silicon Valley, America’s signature hub of innovation, may never be the same.


Digital Marketing

Top Benefits Of Digital Marketing Techniques – The Union Journal

Learn About The Advantages Of Digital Marketing

Whether you agree with me or not, digital marketing is growing at a rapid rate. Companies all across the world, big or small, are leveraging digital marketing to the fullest extent. Also, online advertising spending is growing year after year.

So, if you are a business owner, then it is of the utmost importance for you to leverage digital marketing if you want to survive in the competitive business landscape. Also, looking at the benefits and advantages associated with digital marketing, it makes sense for every business to utilize digital marketing to the fullest. Hence, today in this article, I’ll make you realize why digital marketing is important for any business by highlighting the 5 advantages of digital marketing.

So without wasting any more time, let’s start.

1. Maximum Reach

In digital marketing, reach refers to the number of users or customers that you can target or try to acquire. If you look at the statistics, there are 3.8 billion social media users globally. Also, there are 5.19 billion mobile phone users and 4.57 billion internet users.

So, if you implement a digital marketing strategy for your business, then you can easily try to reach all these audiences. You can not…

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